Photography News504 articles

The ST6500 incorporates the latest angled design, with the camera’s body curved around the lens and angled at 7 degrees to make for a more ergonomic fit in the hand, an innovative step away from the conventionally designed models available in the market. The overall design helps ensure that creative images are perfectly captured, as the camera fits effortlessly in the user’s hand, giving increased usability and complementing the high-quality finish with a smooth, fluid curve. The high-performing, stylish design means the ST6500 is the camera that lets you make a style statement at the latest party or social event.

Olympus unveils the full-featured SZ-30MR, a super-zoom camera with a multi-recording function capable of simultaneously capturing 1080p HD video and 16-megapixel still images without missing a frame, perfect for documenting events like birthdays and school plays. The Olympus SZ-30MR helps you capture it all with its 24x optical wide-zoom lens, and displays your pictures and videos on its crisp 3.0-inch, high-resolution LCD. Whether you’re trying to capture the action on the local soccer field or that once-in-a-lifetime wildlife shot, this is the camera for you.

Olympus unveils the TOUGH TG-810, a shockproof, waterproof, freezeproof and crushproof compact camera designed to capture all of your extreme adventures, no matter where you go. Whether you’re capturing close-ups of sea creatures on a scuba diving trip in the Bahamas, shooting ski stunts in crisp high-definition video (HD video) on the mountains of Colorado or hitting the skate park near your house, the Olympus TOUGH TG-810 is perfect for you. Rugged has met its match.

Pentax Imaging Company announced the PENTAX Optio S1 digital compact camera with advanced, easy-to-use features and an eye-catching, gem-like finish. The ultra-compact Optio S1 features an 5X optical zoom lens covering focal lengths from 5mm to 25mm (equivalent in the 35mm format to approximately 28mm wide angle to 140mm telephoto) that may be used for a wide variety of subjects and scenes including landscapes, architecture, group portraits in confined spaces, and tightly cropped snapshots taken from a distance. An Intelligent Zoom function allows even tighter zooming in on the subject, extending the digital zoom range up to 33.5X with no loss of image fidelity.

Panasonic announced the new LUMIX S-Series digital cameras, the LUMIX DMC-S3 and LUMIX DMC-S1 – two easy-to-use models that offer smart features, making them ideal for users wanting an extremely intuitive experience for taking high-quality photos and 720p (at 30fps) High Definition videos. The 14.1-megapixel LUMIX S3 and 12.1-megapixel LUMIX S1 also feature a new design, with a distinct rounded shape that fits comfortably in the palm of the hand, to differentiate the models from the rest of the LUMIX line. With a 28mm* wide-angle 4x optical zoom lens, these entry-level LUMIX digital cameras are extremely versatile, helping consumers get superb shots both far and wide.

Olympus launches the VG-110, a sleek, smart, pocket-sized point-and-shoot with a 12-megapixel sensor to create large prints and 4x wide-angle zoom to help you capture your memories. The VG-110 also boasts Magic Art Filters to achieve a new level of artistic expression, AVI movie, AF Tracking to capture fast moving subjects, Digital Image Stabilization and a 2.7-inch LCD, all for the affordable price of $99.99. To add to these features, the Olympus VG-110 is a multi-function camera that’s great for both the beginner and someone who’s been photographing for years. It is available in black, red or silver to suit your individual style.

Casio unveiled the 12.1 megapixel EX-ZR100, the new flagship model for the company’s popular EXILIM® family of digital cameras. Blazingly fast, the EX-ZR100 is powered by Casio’s new EXILIM ENGINE HS with dual core processors, which work together to offer consumers a high-speed shooting experience unlike any other. From high-speed image processing to slow-motion video recording, the next generation EXILIM EX-ZR100 represents a dramatic advancement beyond today’s traditional digital cameras. Also joining the EX-ZR100 is the EX-ZR10. Announced at the 2010 Photokina Expo, the EX-ZR10 is the younger sibling of the more advanced EX-ZR100, and will begin shipping in January 2011.

People love shooting photos with powerful zoom lenses, but do not want to sacrifice portability for the extra zoom power. The Olympus VR-320 proves that you can have it all with the smart, impressive 12.5x extra-wide-angle optical zoom lens (24mm-300mm equivalent in 35mm photography) and an ultra-compact all-metal body that easily fits in your pocket. Aside from its extremely powerful optics and 14-megapixel sensor for super-detailed images, the VR-320 has Magic Art Filters to add a new level of creative expression to images and videos, Dual Image Stabilization to take the blur out of photography and a 3.0-inch LCD to compose and show off your work at the end of the day. The Olympus VR-320, available in silver, black, red and blue is as smart as it looks.

The PL20 packs a 14-megapixel sensor, a 27mm wide angle and a 5x optical zoom, plus HD movie recording, into a simple to use and stylish device. It also removes the need for the ongoing purchase of AA batteries with a unique Li-ion rechargeable battery to keep the fun lasting longer. The ES80 provides another smart point-and-shoot option for consumers who seek affordability and value in their camera technology. The camera offers easy-to-use features such as an internal charging system which helps to ensure that power isn’t lost at that crucial photo moment. The ES80 also boasts 12-megapixel resolution and a 5x optical zoom to make taking great quality images effortlessly simple.

Olympus unveils the full-featured SZ-10, a lightweight, super-slim camera that reinvents the ultra-zoom category. The Olympus SZ-10 will enable you to capture it all with its 18x ultra-zoom 28-504mm wide-angle lens, 3.0-inch high-resolution LCD and 720p HD video. Whether you’re taking portraits at a family gathering or telephoto action shots on the athletic field, this sleek and portable camera will enable you to chronicle all your adventures like a true travel journalist without the bulk.