When you see a picture of a cold beer in an advertisement, you probably don’t realize the attention to detail that went into it. Here, Lee Morris from Fstoppers gives you a step by step demonstration on how to set up lighting for illuminating a product shot in studio. It’s no easy task:
The first light in the mix is a backlight. Placed right behind the bottle and fired straight through is a Yongnuo speedlight. It creates a nice glow that is synonymous with this kind of product shot. A PocketWizard is attached to the speedlight so that it can be fired remotely.
The flash is set to its lowest power.
The top light is set up right on top of the bottle. An Fstoppers Flash Disc is the secret ingredient in this shot. As explained in the video, the Flash Disc works in really tight spaces where using a bulkier softbox may not be feasible. The main light, which is a SB-910, is set up with a Flash Disc and set to slave mode (it fires as soon as it sees another flash fire).
The side lights refine the edges and make them more prominent in the final shot. Two more Flash Discs are used for this purpose. They accentuate the shoulder lines of the bottle. Two speedlights—one a SB-80 DX and another a SB-800—are used for this purpose.
The key light for this shoot is a SB-800. It’s gridded so that the light is more focused and illuminates the bottle’s label. Each of the flashes used in this shot are set at different power outputs. This helps to get the look right.
Here’s what the full light setup looks like:
Details and Adjustments
Once the lighting is set, it’s time to get into the details. To make the beer look cold, ice was placed around the base of the bottle, and a spray of a water/glycerine mixture created the appearance of condensation.
Morris upped the power on the backlight to increase the glow from the bottle.
The nice thing about photographing on a plain backdrop is that you can easily edit in a different background in post-processing. Morris went for a city lights look:
The video here really shows you that there’s more to product photography than simply setting a beer on a table and taking a few shots.
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