Sony’s New Marketing Campaign goes Viral: DSLR Gear No Idea
We all know at least one of those people who owns a big expensive DSLR but has no idea how to use it. They think money equals quality, and the words f-stop and metering confuse them. Well Sony has taken this idea and created it into a marketing campaign called, DSLR Gear No Idea, which refers to a series of youtube videos about clueless photographers. Take a look.