In the real estate business, your photos will be the first things that potential customers will see before they visit any property. It is thus vital that your photos look inviting inside and out. While many photographers invest a lot of time and resources in making the inside of the house look great, they often overlook the exterior. The exterior shot, also called the lead shot, can be difficult to take, as a lot of it depends on the weather. If conditions are not right, you can find yourself revisiting the same property multiple times—which is not always feasible. In today’s video, photographer Becki Peckham shows how you can use the power of AI to make your real estate lead shots look mindblowing in a matter of minutes:
Realtors expect a short turnaround time, which means you cannot keep on revisiting the house even if conditions are not right. But in post-production, you can’t alter the landscapes or the house itself—you need the natural lighting to be good and the sky to be appealing. For this purpose, Becki uses the power of artificial intelligence, thanks to an app called Luminar AI.
She demonstrates how you can use the “Sky Replacement” feature in Luminar AI to conveniently replace a boring sky. There are multiple skies available in Luminar AI ready to be used with your photos. Just ensure that the one you choose matches the scene you’ll be using it with. What’s fascinating is how impressive the software automatically masks the sky into your image. The ability to scale, flip and reposition the sky makes customization especially easy.
As you can see in the video, the results are impressive. However, it is up to you, the user, to keep track of what you’re doing. Pay attention to how the lighting is interacting with the building and work accordingly. It’s easy to accidentally go overboard—keep track of your edits and revisit your work frequently to ensure that the images don’t look fake.
See how it works: Luminar AI Photo Editor
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